increase the productivity of your lead generaton Efforts by 400%

The #1 Cloud Call Center Software for Small/Medium Businesses


Free Tool: The Outbound Lead Generation Scorecard

iconh1How are your lead generation efforts working for you? In less than 10 minutes, you will be able to see where there is need for improvement to enable you to maximize performance and increase quality leads!

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Free: Outbound Sales Assessment

iconh2Are you comfortable saying that you’re maximizing the productivity and effectiveness of your outbound sales efforts? If not, we can help. Schedule your free assessment to begin changing the course of your business today!

Let’s Talk!

With SafeSoft’s Cloud Call Center software, you just open a browser, login and start talking to customers. Customer calls are delivered through the cloud directly to your USB headset and your personal computer at home or at the office. We can remotely provide intelligent call routing, screen pops, IVR services, predictive dialing, preview dialing, skills-based routing, CRM, call recording and much, much more.


  • Hosted IVR
  • ACD Intelligent Routing
  • CTI Screen Pop
  • Toll-Free Numbers
  • Local Numbers
  • Voicemail


  • Built-in CRM
  • Custom Reporting
  • Branch Scripting
  • Embedded Web-form
  • Call-time Rules
  • Campaign Hot Keys

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  • Predictive Dialing
  • Preview Dialing
  • Voice Broadcasting
  • Custom Lead Recycling
  • Lead Scrubbing
  • Campaign Quotas

Combining best capabilities of inbound and outbound dialing/call management to optimize Sales, Marketing and Customer Service

Cold Calling Is Dead (And Other Lead Generation Myths)

Posted by Nima Hakimi on April 23, 2015 8:00:00 AM

“Cold calling? Cold calling is dead!”
“When it comes to sales, it’s all about numbers. More calls, more sales.”
“Salespeople? They all sound the same.”

Does any of this sound familiar? You’ve probably heard some variation on these observations and complaints from competitors in the field, ongoing and potential customers, and even people who just ask what you do for a living. One of the biggest challenges for outbound sales is struggling against outdated or misguided perceptions about what sales staff does.

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How Can We Help

We employ a comprehensive, closed-loop customer engagement model throughout every step of your interaction with us – from sales to implementation and beyond. This ensures you are satisfied every step of the way. Your team will consist of a Sales Consultant, an On-Boarding Technical Specialist and an Account Manager.


Our predictive dialer automates your outbound dialing and frees your sales team to focus on live sales calls. This means better sales prospecting, qualification, nurturing and conversion.


The software automatically tracks your inbound and outbound marketing campaigns and provides you with the performance metrics needed to optimize your promotional efforts.

Customer Service

Callers are automatically routed to the most skills-appropriate, available agent who already knows their identity and purchase history. “Hello Mr. Stephenson, what can we help you with today?”

The Importance of Lead Velocity

In the world of sales identifying the right measurements are critical. As the old saying goes, what gets measured gets done. While there is a lot of debate about what should be measured, if you’re focused on lead generation, there is clearly one number that rises above all other…Qualified Lead Velocity. Lead Velocity measures the growth of your qualified leads, month-over-month. It gives you a picture into the future of pipeline. Lead Velocity needs to be growing faster than your growth goals, or you won’t hit your targets. Lead Velocity is a powerful forward indicator because your lead generation team has the direct ability to impact the number, and it is directly tied to results. As you develop your lead generation program make sure that Qualified Lead Velocity is a key metric you focus on.

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