Direct Response Lists
This is the cream of the crop for direct-mail and telemarketers. These are people who have responded to direct-mail and phone offers in the past. In addition to demographic information, you may select by specific products or services these prospects have previously purchased and are likely to respond to in the future.
This is a high-value database compiled and frequently updated by multiple resources, such as:
Direct mail buyers
And many more!
Using direct response lists means stacking the odds in your favor.